Greetings All,
This is quite a lengthy email, so please read thoroughly to ensure everyone is on the same page.
After our meeting with Alexia yesterday, it is obvious to see we have a lot of work ahead of us, but I am 100% confident we will rise to the occasion.
Libby:
*Working on completing articles
*Beginning efforts to create architecture story
*Beginning to work on layout of magazine, will assist Tom with Creative Director duties
*Importing footage from the farm
*Creating flat plan
*Researching magazines/web magazines
*Printing quotes due 13 May from printers near her home
Tom:
*Working on editing footage
*Helping Ellie finalize typography
*Going to film this Saturday, 7 May
*Researching magazines/web magazines
*Mock layout
Ellie:
*Selecting typography options
*Researching magazines/web magazines
*Developing target market: age, income, professions, lifestyle choices, race and gender.
*Mock layout
*Decide on house style and relay to writers on team
Zadrian:
*Researching magazines/web magazines
*Mock layout
*Printing quotes due 13 May
3 May, 2011: Alexia Meeting
*Alexia gave Ellie feedback on food section and mentioned the Ethiopian community as a valued resource.
*Stressed development of flat plan, layout, story layout/ideas and typography for next week. ALL DUE MONDAY, 9 MAY in the next meeting with her.
*With regards to creating textures in magazine, Alexia mentioned layering images on top of each other to show both contrast and layers.
*Suggested that the overall look of magazine should be really busy (anti-design) or clean, choose one and be full out! I am really drawn to this whole busy concept, I know at first I wasn’t, but yesterday I saw things in a new light.
*Text should be simple and clean
*If a piece is submitted that does not really fit the objective or scheme of the magazine, It can be omitted and handed in individually.
Zadrian’s Research:
Favorite Magazine in relation to this project:
On the plane ride over I engulfed myself into about 10 different publications, thank god for WHSMITH in the terminal. Surprisingly, the magazine I fell in love with was WALLPAPER. (I always avoided reading this magazine, for fear of being bored, but I’m a new subscriber!) The layout is phenomenal, though not busy, and the content was splendid. I’ve pulled several spreads from the magazine to share with the group regarding possible section and magazine layouts. Although, the magazine does have quite a clean approach it’s a bit all over the place content wise…anything, fresh, new, innovative and contemporary is there.
Possible additional sections, if needed (things we haven’t talked about, that could be added):
*Features
*Culture
*Books
*Films
*Restaurants (Ellie might have this included, but they had an interesting layout I love that I will share with you)
*Beauty
*Zodiac (Is there a psychic in Kentish Town we can find to give us some zodiacs?)
*Travel (any spots in Kentish Town that are travel destinations, places that other Londoners would travel to just because it’s there)
Two possible sections or working titles:
*The Best of Kentish Town (It-List): Can be a collaboration of the top things/places, etc. in Kentish Town
*Tatler Magazine had a section called: “Tatler About Town…” (which included tidbits happening around Londontown and surrounding areas) maybe we could take a play on that for our magazine
Online magazine references:
Here are some online fashion magazines that we can use for reference with regards to magazine layout. I’ve placed them in order of my favorite to lease favorite.
That’s all for now.
~Zxx
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