Tuesday, 10 May 2011

Music/Band Piece

Hello All!


Just to update you there are two prominent music locations in Kentish town, where I think we could find interesting material for mine and Marsha's piece: The Forum and The Bull and Gate. 


The Forum: one of London’s major live entertainment venues. It is located in Kentish Town, and is one of the UK’s best-preserved original theatres.

The Forum was originally built as an art deco cinema in 1934 by Herbert Yapp. The architect was J. Stanley Beard and the interior design was by his partner W.R. Bennett.
It is still very successful today with very big acts coming. For example 17.05 Snoop Dogg is performing. During Camden Crawl Razorlight perfomed there as the Final Act!
Bull and Gate/Club Fandango: Bull and gate is a smaller location with more unkown artists performing every night, and usually several different acts per night. For example: 
Tuesday: All Mankind, Rev 78, Chloe Jones, Low level flight
Wednesday: Lion Tops, Raquels, Boy Mandeville, Safari
Thursday: Nylo, Tbc, Mamuthones
etc.
Marcia and I will go to acts this week and try to get some interviews with the bands and take lots of pictures. What do you think? Snoop Dogg, will sadly be impossible, but I think it would be better to have more local british artists anyways!
xx have a great sunny day!

Monday, 9 May 2011

The Fashion Editorial

Here are two initial mood boards for the fashion editorial.  I am working around the idea of creating the girl as a creature on the farm.  More visuals to come after my creative meeting tonight with photographer, hairstylist, make-up, etc.

~Zadrian Smith


Layout Ideas

Hi All,

Here are some of the layout ideas I found interesting that we could adapt for our magazine.

~Zadrian Smith

Layout adapted for Old/New Kentish Town


Possible Layout for Contents Page

I Found the FOX

While in Embankment yesterday I literally almost died when I saw a giant FOX made from hay...a true sign from somewhere that we are headed in the right direction!

~Zadrian Smith



Texture Inspiration from NYC

Hi Guys,

While in New York, these images reminded me of what our cover or other visual content for the magazine could look like.

~Zadrian Smith




Sunday, 8 May 2011

Mock Layouts

I created this on photoshop using images I took of buildings in Kentish Town and of Kentish Town City Farm. I like the idea of creating layers made up of different parts of Kentish Town to reflect the diverse mix of the community
 I have been working on some mock layouts / playing around on photoshop and wanted to share some of the results on here. It is taking ages so I don't have all that much to show and they are all just to give you an idea for general feel so very much works in progress but I thought I would put them here so you can have a look and I can get feedback.
This and the following image were made using photos I took of the architecture in K Town and were inspired by the 'Enchanted Palace' print that is on my mood board and that we all liked. I like the graphic style of these.


Just playing around with the idea of layers that Alexia spoke about - this is just a jokey one really but I liked the idea of mixing photographs, sketches and graphics

Another photo I took of a building in Kentish Town... Thinking about the use of colour, our colour scheme and a more graphic pop arty style

Playing with interesting ways of presenting images / ideas...

A very rough mock layout idea for the contents page... I made the row of houses using photos I'd taken of different buildings in Kentish Town - I liked the idea of making a fictional street like this and the sketchy style.
Then I played around and made this background on photoshop - you can't see it very clearly here but there are maps of Kentish Town (old and modern ones) layered in the back ground

A work in progress layout idea for the art section (N.B the post-its aren't part of the design but my own notes on the layout)

Libby

More web research

Two more websites to look at:

Yeo Valley (yes another yoghurt website...!!) : The Yeo Valley website's homepage is a really startling image of the Somerset countryside. Obviously our area is very different (!) however I liked the idea of using one powerful image as a homepage - it gives a strong visual message. Log on to the Yeo Valley website and you go 'wow' immediately. Not only is this a strong image aesthetically but it sums up Yeo Valley's ethos. I like the idea of using one strong image as a starting point.

Also on the Yeo Valley website you can do a 360 degree tour of a fictional room - I liked the idea of using movement in our website. Could you move around Kentish Town itself? A bit like Google maps street view? 

http://www.yeovalleyorganic.co.uk/

Happy Egg company - this is the website for the organic egg company. Like Yeo Valley the ethos of the Happy Egg company is very clearly expressed in their website. They also use movement on their website and experiment with an alternative kind of layout.

http://www.thehappyegg.co.uk/

Do please have a look... As I said before, there is a reason why I am suggesting looking at yoghurt and egg company websites... I think lots of fashion magazines have been slow to make the most of their websites and it is often seen as an addition to magazine rather than something exciting in itself - I think for our website we should try and do something that is just as good as our magazine. I don't know about you, but when I click onto the Vogue website I don't think 'Vogue'. In contrast I think lots of brands have really made the most of the internet to display their brand identity and I think this is something we should really draw inspiration for for our website; it should embody everything that Fox is and link perfectly with our documentary as well as the printed magazine.

Libby